Insight
360 Films will hold the first “National Mia Day” on January 13 at the Cinema 1
of SM Megamall in honor of women whose name is similar to the main protagonist
of the most-awaited romantic comedy film “Mia.”
The
special event, which will be held simultaneously with the advanced screening of
the film “Mia,” has already create massive buzz on various social media platforms—attracting
thousands of inquiries from curious netizens all over the country.
“The
moment we posted the trailer of ‘Mia’ on Facebook and Youtube, we’ve noticed so
many people tagging their friends and relatives named Mia. It gave us an idea
to celebrate the National Mia Day two days prior to our movie’s theatrical
release on January 15,” explained executive producer and Insight 360 Films
president Chris Cahilig.
“So far
we’ve received thousands of messages from women named Mia from all walks of life
asking how they can participate in the event,” he added.
But with
or without a free pass, legions of netizens are raring to go and watch
award-winning director Veronica Velasco’s “Mia” after viewing its beautifully crafted
trailer, which has garnered, to date, close to 10 million views.
One
netizen posted: “There have been a lot of ‘hugot’ films since 2018, but one
thing is sure about this one—the trailer makes you curious about the situation
of Mia.”
“Trailer
pa lang ang ganda na. Paano pa kaya ang buong pelikula. Gusto kong manood . . .
Mia,” another remarked.
Indeed,
the trailer gave local movie fans a glimpse of the strong chemistry between Mia
the doctor and EA the forester, with Coleen’s classic raw beauty complementing
EA’s charmingly boyish looks. It doesn’t hurt, either, that both of them
display considerable acting chops.
Many
commenters excitedly revealed their plans about watching “Mia”. One gushed,
“Omg! I feel this movie. Panonoorin kita kahit mag-isa ako!” while another suggested
that watching “Mia” will be a perfect pre-Valentine’s date.
Some
netizens shared that they would save up for the film, while one declared, “This
movie will be my birthday gift for myself; I can’t wait!”
A compelling
story about finding love, healing, and hope, “Mia” was directed by Velasco and
produced by Insight 360 in partnership with Viva Films.
The film depicts
the story of Mia, portrayed by Coleen Garcia, a doctor who turned self-destructive
alcoholic after her fiancé’s tragic death, and Jay, played by Edgar Allan
Guzman, a forester and environmental advocate who transforms mined-out lands
into rainforests. The promise of love and healing comes when Jay decides to
pursue the heartbroken Mia.
Other cast
members of “Mia” include well-known actors William Martinez, Yayo Aguila, Billy
Crawford, Star Orjaliza, Jeremy Domingo, Sunshine Teodoro, Pau Benitez and
Xenia Barrameda.
Co-written
by Velasco and Jinky Laurel, the film is a refreshing take on the usual
romantic-comedy and “hugot” films, shining a light on relevant concepts such as
grief, self-love, and acceptance.
As the
first Filipino film of the new decade, local movie buffs believe that “Mia” will
exceed expectations and make its mark among the best of Filipino romantic-comedy
flicks.
“Mia” will
show on cinemas nationwide on January 15.
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