With the constant disruption
brought about by the digital industry, insurtech company Agile Insurance Agency and Business Technologies Inc. or
simply Agile, is ready to push the limits in providing digital insurance
solutions to their stakeholders and customers. Central to Agile's purpose is to
elevate insurance education by creating agencies for information dissemination.
Thus, Agile partnered with Dimples Romana as its brand ambassador for the
product that they launched, JuanLife Personal Accident Insurance at Edsa
Shangri-la Hotel last November 27, 2019.
Dimples, a celebrity momtrepenuer,
recently fired up the digital space through her iconic character, Daniela
Mondragon in ABS-CBN's drama, Kadenang Ginto. While she appears in many
television and movie projects, Dimples maintains a very strong voice as a
mother, daughter and a wife, as evident in her social media posts.
"Dimples is a relatable
brand endorser for JuanLife because she represents our target market: family
nurturers who are central in every Filipino family and will do anything to
ensure their loved one's security and
success.” said Roselle C. Masirag, General
Manager of Agile Insurance Agency and Business Technologies Inc. "They
are resilient, problem-solvers, solution-seekers and
entrepreneurial by heart, who lives day-by-day making decisions for their
family”
JuanLife is a personal accident
insurance that was designed to serve the Filipino family. The product’s name, which is a play on the
common Pinoy monicker Juan, puts an emphasis that every “Juan” or every Filipino, only has “one life” to live.
Developed in partnership with
non-life insurance company, Stronghold Insurance Company, Incorporated,
JuanLife Personal Accident Insurance covers death and injury due to accident
and acts of nature.
Unlike the typical personal
accident insurances in the market, JuanLife, covers a wider age range (from 7
to 60 as opposed to the common 18 to 60), people with hazardous occupations and
accidents resulting from acts of nature such as flood, earthquake,
etc. Pricing was mindfully developed to
apply the same price, regardless of age and type of occupation. Traditional personal accident insurance products
apply a higher price for children below 18 and for people with high-risk jobs.
JuanLife is Agile's first
partnership initiative with an insurance company. Masirag stressed Agile's advantage of being
an insurtech, “Through technology, Agile brings closer insurance companies’
brands closer to the consumers by making insurance accessible 24/7 through its
website www.juanlife.com.ph and through our community-based distribution partners,
The JuanLife Kakampi,” she explained.
As an insurtech, Agile partners
with insurance companies that seek a competitiveness in the digital space. It
serves as an innovations arm, offering product development, marketing,
distribution, claims facilitation and administrative services to insurance
companies.. It also creatively engages with new distribution channels and
companies with related goods and services, building a unique business ecosystem
for the insurance industry. This is a sustainable service model that builds
loyalty and creates value for all stakeholders.
For more information about Agile Insurance Agency and Business Technologies Inc.
and JuanLife Personal Accident Insurance, please visit their official website
at www.juanlife.com.ph and their social media accounts: <insert twitter
username> on Twitter, <Instagram id> on Instagram and <Facebook
page name> on Facebook.
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